Koh, B. and F. Cui. An Exploration of the Relation between the Visual Attributes of Thumbnails and the View-Through of Videos: The Case of Branded Video Content. Decision Support Systems. 160, September 2022.
Koh, B., S. Raghunathan, and B.R. Nault. An Empirical Examination of Voluntary Profiling: Privacy and Quid Pro Quo. Decision Support Systems. 132, May 2020.
Koh, B., I.H. Hann, and S. Raghunathan. Digitization of Music: Consumer Adoption amidst Piracy, Unbundling, and Re-bundling. MIS Quarterly. 43(1), March 2019, 25-45.
Koh, B., S. Raghunathan, and B.R. Nault. Is voluntary profiling welfare enhancing?. MIS Quarterly. 41(1), March 2017, 23-41.
Hann, I.H., B. Koh, and M.F. Niculescu. The Double-Edged Sword of Backward Compatibility: The Adoption of Multi-Generational Platforms in the Presence of Intergenerational Services. Information Systems Research. 27(1), March 2016, 112-130.
Oh, J., B. Koh, and S. Raghunathan. Value Appropriation between the Platform Provider and App Developers in Mobile Platform Mediated Networks. Journal of Information Technology. 30(3), September 2015, 245-259.
Cavusoglu, H., B. Koh, and S. Raghunathan. Analysis of the Impact of Passenger Profiling for Transportation Security. Operations Research. 58(5), October 2010, 1287-1302.
Working Papers
Koh, B. and S. Bang. Spoiler Alert! Watch a Movie Before Being Spoiled.
Koh, B., F. Gong, and B.R. Nault. The Mediation Role of Structural Holes in the Relationship between IT and the Price of Intermediate Inputs.
Han, K., B. Koh, B.R. Nault, and J. Park. The Differential Impact of IT Capital on Transaction and Transformation Labor.